At Pario Ventures, we back founders who are building real businesses — not chasing headlines.

We invest at Seed and Series A because we believe early-stage companies need more than just capital. They need partners who understand what it takes to build, scale, and survive the real journey — not the fantasy version.

We like founders who are grounded. Confident, yes — but not so convinced you’ve already won the race.
If you've risked your savings, maxed out your credit card balance, or made real sacrifices to build your company, that matters to us.
It puts you ahead of most.

We value founders who respect every £ and $.
We like founders who are focused on getting to market, making money, and building strong foundations — not promising 10x revenue growth every year.
If you can grow steadily, even at 1x, you're already doing something most can't.

We don’t care if your company is considered "boring."
Some of the most successful companies on the planet were once dismissed as dull.
Who defines excitement anyway?
We care about getting there, about real outcomes, not about buzzwords or market noise.

We aren’t looking for founders who tell us they’re going to IPO tomorrow.
The truth is, very few companies ever IPO.
We would rather you build a business that generates real returns — whether that's dividends, a profitable operation, or a smart exit through M&A.

We like founders who understand that winning awards or chasing PR isn’t the goal.
This is hard work.
It’s not always glamorous.
It’s not always a straight line.

We ask founders simple questions:

• If you don't raise the money, what will you do?

• If you have a bad month, who gets paid first — your staff or yourself?

We like founders who want to listen.
It doesn’t mean you’re wrong. It means you know that nobody has all the answers, including us.

We invest in founders who understand that raising $500k, $1M or more takes more than a great idea.
You need financials — real ones — not a spreadsheet generated by ChatGPT.
You need a plan that shows you understand money, risk, people, and execution.

We invest across sectors.
Product matters — but team, resilience, and execution matter more.
The real test isn’t whether your pitch deck is impressive; it’s whether you can get your company into the market and build something sustainable.

We want founders who understand that valuation is not success.
You can’t buy a drink with a valuation.
What matters is strategy, growth, cash flow, returns, and preparing for the rounds when things don’t go to plan.